This compelling book critically examines the global response to the Covid-19 pandemic, in particular by challenging the efficiency of lockdown measures. Morris Altman, Hannah Altman and Louise Lamontagne highlight the negative economic, social and psychological impacts of these measures, while proposing alternative strategies for pandemic management. Drawing on comparative global data, the authors contend that nuanced, targeted strategies frequently yielded better results than strict lockdowns. They explore responses to previous pandemics, demonstrating how softer policies such as increased hygiene measures, selective restrictions and targeted mask mandates could have led to comparable or even improved health outcomes and reduced death rates. Chapters cover key themes including the high concentration of Covid-19 deaths among the elderly, the inadequate protection of care home residents and the disproportionate burden on small businesses and lower-income populations. The book also investigates how political, academic and media discourses influenced policy decisions, underscoring the vital role of democratic debate and historically informed decision-making. How to Manage Covid-19 and Other Pandemics is a beneficial resource for scholars and students of behavioural and experimental economics, economic health, psychology and public policy. It is also a crucial read for policymakers and public health advisors looking to understand efficient pandemic management.