Part I: Hit the Ground Running* Information is Power * Know the Firm, Know the Family: Dealing with Asian Firms * Understand Asia's Overseas Chinese * Understand Asia's Overseas Indians * Dealing with Information Ambiguity, Local Consultants & Accounting Firms *Part II: On the Ground *Network like a Local; Negotiate like a Westerner * Taking the M&A Route? * Managing the Partnership with the Southeast Asian Firm * Managing the Partnership with the Northeast Asian Firm * Avoiding Post - Acquisition Trauma *Part III: Building Up *Send the Right People * Cross the Cultural Divide * Managing Change * Intellectual Property Abuse: Contain the Risks * Selling Consulting Services in Asia *Part IV: Staying Up* Tilt in the Playing Field * 'Think Global; Act Local' - But How Far? * Caveat Emptor: Beware the Banks of Asia * Avoid Blood Loss as a Minority Shareholder * China! Cut through the Gloss *Part V: Staying Clean* Negotiate the Law in Asia: Bankruptcy, Contracts & Defamation * Ethical Traps on the Road to being Big in Asia * Corruption: The Business Practice that Dare not Speak its Name * Dancing with the Devil: Doing Business with Asia's Politicians and their Families * When Things Go Wrong.
Big in Asia : 25 Strategies for Business Success