Frank, opinionated, and - with 65,000 subscribers to his e-newsletter, The Direct Response Letter - Bob Bly dispenses, on a weekly basis, advice, wisdom, and strategies showing how to build a successful business - and live a great life. In this book are 101 of his most popular columns, including:* Overcome the #1 barrier to digital marketing success. Page 89.* Make more dough as the master of your "micro domain." Page 7.* The 90/10 Writing Success Formula. Page 15.* The ideal run-time for your online videos.

Page 247.* 3 ways to attract top affiliate partners. Page 101.* The awful truth about today's gurus. Page 42.* The magic of "thin credentials." Page 123.* And much more.