SAMPLE presents 100 outstanding fashion designers selected by 10 of the field's leading professionals, including editors, stylists, designers, curators and writers. Truly global in scope, it has collected the world's most exceptional international young designers from fashion's four capitals - London, Paris, Milan and New York - as well as from other less prominent but no less flourishing centres of activity, such as Auckland, Osaka, Stockholm, Mallorca, Hollywood and Dakar. The 100 fashion designers are arranged in alphabetical order, with each featured on their own two double-page spreads. Combining hundreds of photographs, sketches, drawings and computer renderings, SAMPLE explains the processes behind seasonal collections, as well as showcasing from the realms of menswear, womenswear, shoes, hats and accessories. Concise, descriptive texts by curators explain the designers' work and the characteristics that make their fashion groundbreaking. Unique in its design using pleated paper and varying page dimensions, SAMPLE is a meticulously crafted book that gives exposure to previously unseen archive material including formative design sketches and candid, backstage photographs. It is a unique collectors' piece made for the truly style-conscious, as well as an indispensable reference tool for anyone with an interest in fashion. SAMPLE takes its place in a series of surveys identifying 100 of the most interesting, cutting-edge practitioners of key art forms.

Earlier surveys include c ream and Fresh Cream for contemporary art, 10x10 for architecture, BLINK. for photography, Spoon for design and area for graphic design.