The HIV/AIDS crisis has not led to new theory concerning the humanity of Africans even though sub-Saharan Africa has been the most affected region in the world. This book will challenge extant practices of communicating about HIV/AIDS. Where HIV/AIDS occasions question life and death, Africans have been approached as though existential questions are alien to them. Colin Chasi, for example, critically challenges the way in which African leaders have been challenged to direct people towards safe sex practices and the associated way in which it is assumed that Africans can be easily led by state leaders towards safer sex practices. The book begins to offer the foundations of an African theory of communication, applicable to the crisis of HIV/AIDS.