"Recommended for graduate, faculty, and professional collections."--Choice"Cole's treatment of the quality movement contains lessons for managers as they deal with current and future organizational challenges inherent in learning and change."--CalBusiness"Cole's treatise is historically substantive and places quality within a broader conceptual framework. [.] Well written, objective, and extensively documented, Managing Quality Fads will be of considerable interest to students of business process improvement and enterprise-wide organizational change, as well as to corporate strategists who want to apply the lessons learned by manufacturing firms in the 1980s and early 1990s to today's highlycompetitive E-commerce business environment."--Academy of Management Executive"Recommended for graduate, faculty, and professional collections."--Choice"Cole's treatment of the quality movement contains lessons for managers as they deal with current and future organizational challenges inherent in learning and change."--CalBusiness"Cole's treatise is historically substantive and places quality within a broader conceptual framework.

[.] Well written, objective, and extensively documented, Managing Quality Fads will be of considerable interest to students of business process improvement and enterprise-wide organizational change, as well as to corporate strategists who want to apply the lessons learned by manufacturing firms in the 1980s and early 1990s to today's highlycompetitive E-commerce business environment."--Academy of Management Executive"Cole's meticulous description captures the complexity of organizational learning at both an institutional level and an organizational level.Cole shows us that learning is deceptively difficult, that institutions significantly mediate change, that managing knowledge is not mechanical, and that even fads can be effective."--American Journal of Sociology.