*Keynote speaker for IRA '07 (May) *Is There Really a Human Race? will be featured in the HarperCollins booth at major institutional conferences, including TLA, IRA, ALA and NCTE *A finished book will be sent to a list of 550 large school and public library systems and influential librarians and educators for review *Poster-w/activities on back and stickers distributed at conferences *Institutional Advertising *Online teaching "tool-kit" (activities from all titles) available at harperteacher.com *Classroom contest at harperteacher.com *"Make your own book"- downloadable template pages from each backlist title to represent each theme (e.g. "Today I feel _________ because" ) with instructions for making a classroom book *Winning class will receive a set of signed books for classroom library.