Thomas combines a strong creative and strategic mindset with over 18 years of hands on creative and production experience, working with agencies and production companies big and small to create award winning visual content for the world's leading brands. His inquisitive and curious nature has allowed him to develop an intuitive understanding of audience need and an ability to match this need to any brands specific commercial imperatives to create and deliver highly effective content designed around reaching the best ROI and campaign outcome for a business. Having worked his way up the traditional film, TV and video industry path, Thomas has an intimate and practical knowledge of all the production and post-production processes and how to leverage them for the best possible creative outcome. This makes him an extremely reliable leader for any sized project as he can analyse quickly and solve efficiently any challenges that arise during the production process. Furthermore, his experience with many different forms of content from captured social content to long term, million dollar plus TVC projects have helped him develop a unique perspective of responsibility and deep understanding of timelines and deadlines.Directing Visual Content is Thomas's second book.