Tourism and Innovation
Tourism and Innovation
Click to enlarge
Author(s): Hall, Michael C.
ISBN No.: 9781138060821
Pages: 490
Year: 201912
Format: Trade Paper
Price: $ 62.38
Dispatch delay: Dispatched between 7 to 15 days
Status: Available (On Demand)

"This ground-breaking volume on the relationships between tourism and innovation provides an overview of relevant innovation theories, and related literatures on entrepreneurship, productivity, regional development and competitiveness, and their significance to contemporary tourism practices. Innovation is a key concept in business and entrepreneurial studies and the broader social sciences. Yet, despite its policy and academic importance, historically little attention has been given to the role of innovation in tourism and the corresponding contribution of tourism-related human mobility to regional, firm and product innovation. This book highlights that innovation in tourism is much more than a series of technological innovations, as important as they are, and instead needs to be understood in an economic, social and political context with particular stress being placed on the extent to which innovations are shaped by the framework of governance and regulation, as well as by institutional factors and activities of individual actors and entrepreneurs. It is structured so as to introduce the reader to the overall significance of innovation, at various levels, and the role that innovation plays in firm and place competition. Supported with case studies throughout, this book is essential reading for all Tourism students"--.


To be able to view the table of contents for this publication then please subscribe by clicking the button below...
To be able to view the full description for this publication then please subscribe by clicking the button below...