Unconscious communication includes the sending and receiving of verbal and non-verbal communication as it is perceived by the unconscious mind. The unconscious mind is that part of our thinking that we are not aware of at any one moment. It¿s always there and it¿s always paying attention. In fact, it¿s always communicating. This book is all about what goes on in the unconscious mind of your counterpart in the persuasion process, and how your knowledge can move you towards a win/win outcome. New and revised, this Operator's Manual has all the keys you need to succeed as a Persuader.