Ever wonder why some books make it to bookstore shelves and some books sit on the author's hard drive forever? The secret isn't the quality of the writing or storytelling. It's not even 'who you know.' It's all about one thing: Does the publishing industry believe your book has the potential to be a bestseller?The Cynical Writer's Guide to the Publishing Industry is a manual for playing on agents' and editors' preconceptions and expectations. It teaches you how to get the industry players excited about your book's potential to become a bestseller.This isn't about selling out or compromising your vision.  It's about generating excitement for the book you've written-and excitement, more than anything, determines which books get acquired and which don't.