Three Major Fanbases: A World Series Champion in Boston and Los Angeles, now a pitcher for the Chicago White Sox, Kelly is a beloved figure in three of baseball''s biggest towns--and has become a national spokesperson for restoring baseball to its rightful place as the National Pastime. Rare, No-Holds-Barred Book on Baseball from an Active Player: Not since Jim Bouton''s classic and controversial Ball Four has there been such a bold, baseball tell-all and heated criticism from a player still playing in the Majors. The Baseball Codes from an Actual Player: Jason Turbow''s 2010 journalistic book on the unwritten rules of baseball sold 33,000-plus in hardcover and 43,000-plus in paperback. Joe Kelly''s book is by baseball''s loudest current player, and tackles the unwritten and written rules that need to and are being addressed to make the game great again. LA Times Op-Ed Went Viral: In the midst of the 2022 lockout, Kelly penned an LA Times op-ed on why fans shouldn''t give up on baseball. It went viral, amplified on social media by the likes of Jayson Stark, Peter Gammons, the entire sportswriting community, and celebrities galore, all of whom will support this book. https://www.latimes.
com/sports/dodgers/story/2022-03-03/mlb-joe-kelly-love-of-baseball-lockout-dodgers Baseball''s Most Meme-able Player : Love him or hate him, Joe Kelly is a two-time World Series-winning pitcher, who is truly the last great character in baseball. ESPN called him the most meme-able player in the sport. Fans worldwide delight in his fun and games on and off the field - and his notorious fights (google Joe Kelly Fight Club). Covers All the Bases, Sliding in with Spikes High: From the clubhouse to the diamond, the bullpen, the dugout, the front office, the commissioner''s office, and even baseball life off the field and youth baseball across the country, Kelly is ferocious with his thoughts about what baseball has wrong and refreshingly innovative in his player''s-perspective ideas on how to change the game. One-on-One Debate with Major League Baseball Commissioner Rob Manfred: On June 21, 2022, Kelly scored an exclusive interview and debate with MLB Commissioner Rob Manfred for this book. No book has ever put a current player in the same room with the baseball commissioner to debate the rules, protocols, and management of baseball. The Inside Story of Two of Current Baseball''s Most Legendary Incidents: Kelly gets inside the April 11, 2018, bench-clearing brawl between the Red Sox and Yankees instigated when he beaned Yankees first baseman Tyler Austin; and he explains the infamous "pouty face" incident when he mocked the sign-stealing Houston Astros while pitching for the LA Dodgers on July 28, 2020. Kelly''s Growing Platform Outside Traditional Sports Media: Both the Twitter account @bbisntboring and Instagram account @bbisntboring have kept Kelly''s conversation going, and he has partnered with the sporting apparel company "Swing Juice" (swingjuice.
com) to market "Baseball Isn''t Boring" gear. Celebrity Support and Social Media Amplification: Kelly''s network, many interviewed for the book and all who have amplified his posts on social media, include Rob Lowe (actor). Julian Edelman (NFL star). Billie Jean King (tennis legend). Dennis Eckersley (Hall of Fame pitcher), Torey Krug (hockey player). Andy Cohen (TV personality). Blink 182 (Music group), Joel Madden (Musician), Justin Turner (Outfielder), Mookie Betts (Outfielder), David Ortiz (Hall of Fame designated hitter), David Rutherford (Navy Seal), Dio Saucedo (Professor of Psychology), Batting Stance Guy (Professional imitator of batting stances), Bryce Harper (Outfielder), and more.