Florian Lüdeke-Freund is Professor for Corporate Sustainability at ESCP Business School, Berlin, and Academic Director of the Master of Science programme in Sustainability Entrepreneurship & Innovation. He is the founder of ESCP's Sustainability Transformation & Applied Research Centre. Henning Breuer consults, researches, and teaches in the fields of innovation management and business psychology. He is a Professor for Business and Media Psychology at HMKW Berlin and founder of UXBerlin - Innovation Consulting. Lorenzo Massa consults, researches, and teaches in strategy, design, and innovation. He is Professor of Strategy and Innovation at AAU Business School, a Director at Change Logic, a strategic advisory firm, and a member of the World Economic Forum's Expert Network.