A deep dive into the films of Italian director Tinto Brass and their impact on 'Swinging London' and 1960s pop culture. Between 1967 and 1970, Italian auteur Giovanni "Tinto" Brass directed four feature films in London, each starring a woman as the main character. Exploring the political, cultural, and sexual ideas of their time, often in a deliberate pop-art style, they contain much priceless footage of now forgotten neighborhoods, galleries, clubs, and events, as well as an abundance of contemporary music. Free Your Mind! examines the films, their stars, and how they were made, blending social history, pop culture, cinema, music, and TV. Based on interviews with many of the surviving participants, Simon Matthews argues that at this stage of his career, before Caligula, Brass was as significant a figure in cinema as Antonioni, Godard, and many other better-known directors. For general readers interested in film history, pop culture, and Italian cinema.