Praise for Get Different : "The ultimate primer for anyone who needs great results." --Allan Dib, author of The 1-Page Marketing Plan "If you fail to fascinate your consumer, you'll quickly be forgotten and fail. So, how to stand out in a crowded and distracted marketplace? In this book, Michalowicz nails the answer: Get different." --Sally Hogshead, author of Fascinate "Michalowicz turns the mysterious art of marketing into a series of simple steps. Read this book to set yourself apart from the crowd and grow your business." --Jeff Walker, #1 New York Times bestselling author of Launch "You will discover the steps you must take to be successful in all your marketing efforts." --Ryan Deiss, author of The Invisible Selling Machine "Different marketing wins every time. Get Different shows you how.

" --Melinda Emerson, author of Become Your Own Boss In 12 Months "You will up-level your marketing with this book. I have no doubt." --Ramon Ray, Founder of SmartHustle.com "A breakthrough book that reveals a fundamental truth about marketing. People remember, talk about, and share things that are different. Different is your job. Different will radically transform your business." --John Jantsch, author of Duct Tape Marketing and The Ultimate Marketing Engine "Michalowicz reveals the essence of effective marketing in this exceptional book: Get attention, get desire, get business.

Get Different will accomplish all three for you." --Jon Gordon, bestselling author of The Carpenter.