&>Exploring modern logistics from a managerial perspective, this leading text brings theory to life with its timely, practical, and thorough coverage of the fundamentals of logistics in today''s dynamic global landscape. Much has changed in the marketplace since the last edition of this widely popular text. Today''s business environment which is influenced by the 2001 terrorist attacks, the lightning speed of advances in technology, increasing globalization of commerce, and other events offers unique challenges and opportunities for logistics managers. Contemporary Logistics , 9e ensures your students are well prepared. Packed with the latest theory, solid fundamentals, and countless real-world examples, this market leader delivers comprehensive coverage in a lively presentation that reflects the fun and excitement of the logistics discipline. How do you help your students focus on the fundamentals? Succinct and Thorough: Revised and streamlined, the new ninth edition of Contemporary Logistics is now packaged in a succinct 14 chapters (down from 15 chapters) that equip readers with a solid foundation in logistics basics. The text continues to reflect the growing importance of supply chains as well as illustrates that logistics is a major component of the supply chain process. It covers all of the bases of logistics and the supply chain, including technology, customer service, packaging, transportation, warehousing, inventory, procurement, controls, systems analysis, international issues, social responsibility, and much more.
How do you bring chapter concepts to life for your students? Real-World Coverage: Contemporary Logistics offers a lively presentation packed with relevant, real-world examples that spark students'' interest and hold their attention. Along with its conversational writing style, the book continues its popular cartoon illustrations that spotlight the humorous side of logistics and supply chain management. Also, end-of-chapter cases are based on real business situations and include national as well as international challenges. How do you ensure your course reflects the latest developments from the field? Up to Date: Combining cutting-edge theory with practical illustrations, Contemporary Logistics delivers the most current coverage of this dynamic field. Drawing from the authors'' vast consulting and research experiences, this insightful text gives students an up-close look at logistics challenges that real managers encounter and overcome now and in the future. In addition, most of the ninth edition''s end-of-chapter Suggested Readings have been published since 2000. OTHER POINTS OF DISTINCTION How "student-friendly" are logistics books you''ve used? Reviewer, Student Involvement: The new ninth edition of Contemporary Logistics is a group effort, with numerous additions, deletions, and content changes coming as a direct result of reviewer and student suggestions. The book offers thorough explanations of chapter concepts and theories, which are enhanced with practical examples.
The ninth edition also expands the list of Key Terms found at the beginning of each chapter. Now each key term is defined in the Glossary, which contains more than 300 terms an increase of more than 50 words from the previous edition. How do you keep up with the changes in technology? Cutting-Edge Technology: The ninth edition includes insightful discussions of information technology throughout, including an entire Chapter 3 devoted to "Logistics and Information Technology," which explores general types of information management systems as well as e-commerce and logistics. Coverage includes discussions of technology''s influence on logistical activities such as order management, transportation, and customer service. It also explores the Internet''s role in logistics, reverse logistics, the impact of terrorism on logistics management, relationship management, and more. How do you incorporate ethics coverage? Integrated Ethics: National headlines continue to underscore the importance of ethics education in all areas of business practice. The ninth edition''s coverage of socially responsible logistics includes discussions of ethical considerations, environmentalism, and employee rights, to name a few. How do you cover transportation? Do you prefer a more traditional approach? Comprehensive Transportation Coverage: Thorough and current, Contemporary Logistics devotes two chapters to transportation-related issues both of which have been extensively revised.
Chapter 6 "Transportation" takes a more traditional, mode-by-mode approach to relevant topics, including air freight, motor carriers, pipelines, railroads, water, intermodal, regulations, and more. Chapter 7 "Transportation Management," in turn, emphasizes the ins and outs of setting rates, choosing a carrier, documentation, receiving shipments, quality, and other challenges facing managers. This text is available for personalization in the PHCBR custom database program. Select only the chapters you require or supplement with recommended case studies all under one cover. CLICK HERE to go directly to the PHCBR book-build site or visit our product page for additional information at pearsoncustom.com/business.