Scott Mullan writes jokes for a living. He is a loving husband and a devoted dad, but with a looming milestone birthday, and a career that has stalled, he is searching for something new. Something exciting. Not a Corvette.When he's introduced to the teachings of Ben Doss, a dynamic self-help guru, Scott discovers an alternative way of seeing the world around him. And so begins his secret life of strange rituals and questionable hygiene. It's all fun and games until he's arrested. And his world starts falling apart.