Financial services companies have faced some of the biggest GDPR fines. This book aims to put companies in this sector on the right side of GDPR. It has been estimated that 1.1 million people work in financial services jobs in the UK. Financial services companies hold vast quantities of personal data. And given the vast resource of many of these firms, they often have the means and the technology to process personal data in a myriad of ways including: using Artificial Intelligence to build customer profiles employee monitoring customer marketing carrying out Know Your Customer Checks transferring data around the globe There are numerous GDPR issues that companies in financial services must address. This book seeks to provide companies in this sector with practical solutions on GDPR.