Sarah Ogden discovered her talent for floristry in 2012, when she designed the flowers for her own wedding. After retraining at the New York Flower School, Sarah made a bold leap, leaving behind a 15-year career in the New York fashion industry to return to the UK and launch her business, Horseshoe Flowers. Driven by a desire to reimagine dried flowers, Sarah's work brings a fresh, modern perspective to an age-old craft. Her signature arrangements are bold and vibrant with a distinctive style that plays with relaxed forms and striking colour combinations, all with sustainability at the core. She works from her floral studio in the Derbyshire Dales.