Part 1: COMMUNICATING FOR/ABOUT THE ENVIRONMENTChapter 1: Defining Environmental Communication What is "Environmental Communication"? Ways of Studying Environmental Communication The Ethics of Crisis and Care Communication, the Environment, and the Public Sphere Communication as Symbolic Action: Wolves Why Communication Matters to "The Environment" Public Spheres as Democratic Spaces Diverse Environmental Voices in the Public Sphere Citizens and Civil Society Nongovernmental Organizations Politicians and Public Officials Businesses Scientists and Scholars JournalistsSummarySuggested ResourcesKey TermsDiscussion QuestionsChapter 2: Contested Meanings: A Brief History Learning to Love Nature Wilderness Preservation Versus Natural Resource Conservation John Muir and the Wilderness Preservation Movement Gifford Pinchot and the Conservation of Natural Resources Cultivating an Ecological Consciousness Public Health and the Ecology Movement Rachel Carson and the Public Health Movement Earth Day and Legislative Landmarks Environmental Justice: Linking Social Justice and Environmental Quality Redefining the Meaning of "Environment" Defining Sacrifice Zones and Environmental Justice Movements for Sustainability and Climate Justice Introducing Sustainability Moving Toward Climate Justice and a Just TransitionSummarySuggested ResourcesKey TermsDiscussion QuestionsPart II: Constructions of the EnvironmentChapter 3: Symbolic Constructions of the Environment A Rhetorical Perspective Terministic Screens and Naming Constructing an Environmental Problem: The "Rhetorical Situation" Tropes and Genres Dominant and Critical DiscoursesSummarySuggested ResourcesKey TermsDiscussion QuestionsChapter 4: The Environment in/of Visual and Popular Culture The Environment and Popular Culture Encoding/Decoding Environmental Media Media''s Lifecycle Looking at the Environment Visual Rhetoric and Nature Seeing the American West Picturing the Arctic National Wildlife Refuge Moving Images of Disasters Witnessing Ecological Crises Polar Bears as Condensation Symbols Pollution in Real Time Green Art, Marketing, and Graphic Design Environmental Art Viral Marketing Failed Persuasion Green Graphic DesignSummarySuggested ResourcesKey TermsDiscussion QuestionsChapter 5: Environmental Journalism Growth and Changes in Environmental News Emergence and Cycles in Environmental News A Perfect Storm: Decline of Traditional News Media and Rise of Digital News Breaking News and Environmental Journalism Newsworthiness Media Frames Norms of Objectivity and Balance Political Economy of News Media Gatekeeping and Newsroom Routines Media Effects and Influences Agenda Setting Narrative Framing Cultivation Analysis Media Engagement Continuum Digital Technologies and the Transformation of Environmental News Digitizing Environmental Journalism Social Media and Citizen Environmental JournalismSummarySuggested ResourcesKey TermsDiscussion QuestionsPart III: Communicating in an Age of Ecological CrisesChapter 6: Scientists, Technology, and Environmental Controversies Scientific Argumentation Symbolic Legitimacy and the "Eclipse" of the Public Fracking and the Environmental Sciences The Precautionary Principle Uncertainty and Risk The Precautionary Principle Early Warners: Environmental Scientists and the Public Dilemmas of Neutrality and Scientists'' Credibility Environmental Scientists as Early Warners Science and the Trope of Uncertainty A Trope of Uncertainty Challenging the Environmental Sciences Communicating Climate Science Climate Scientists Go Digital Media and Popular Culture Inventing New Climate Change MessagesSummarySuggested ResourcesKey TermsDiscussion QuestionsCHAPTER 7: HUMAN HEALTH AND ECOLOGICAL RISK COMMUNICATION Dangerous Environments: Assessment in a Risk Society Risk Assessment Technical Risk Assessment A Cultural Theory of Risk Assessment Communicating Environmental Risks in the Public Sphere A Technical Model of Risk Communication A Cultural Model of Risk Communication Citizens Becoming Scientists Mainstream News Media and Environmental Risk News Media Reports of Risk: Accurate Information or Sensational Stories? Whose Voices Speak of Risk?SummarySuggested ResourcesKey TermsDiscussion QuestionsCHAPTER 8: SUSTAINABILITY AND THE "GREENING" OF CORPORATIONS AND CAMPUSES Sustainability: An Interdisciplinary Approach Economic Discourse and the Environment Corporate Sustainability Communication: Reflection or Deflection? Green Product Advertising Green Image Enhancement Green Corporate Image Repairs Greenwashing and the Discourse of Green Consumerism Corporate Greenwashing Discourse of Green Consumerism Communicating Sustainability on and Through Campuses Communicating Sustainability Curricula Communication Through Infrastructure Communication Education at Tourist SitesSummarySuggested ResourcesKey TermsDiscussion QuestionsPart IV: Environmental Campaigns and MovementsCHAPTER 9: ADVOCACY CAMPAIGNS AND MESSAGE CONSTRUCTION Environmental Advocacy Campaigns Differ From Critical Rhetoric Environmental Advocacy Campaigns Campaigns'' Objectives Identifying Key Decision Makers Developing a Strategy to Influence Decision Makers The Campaign to Protect Zuni Salt Lake Zuni Salt Lake and a Coal Mine A Coalition''s Campaign Success for Zuni Salt Lake Message Construction The Attitude-Behavior Gap and the Importance of Values Message Construction: Values and FramingSummarySuggested ResourcesKey TermsDiscussion QuestionsCHAPTER 10: DIGITAL MEDIA AND ENVIRONMENTAL ACTIVISM Grassroots Activism and Digital Media Alert, Amplify, and Engage Affordances of Digital Communication Technologies Environmental NGOs and Digital Campaigns "Sustainable Self-Representation" Action Alerts: Environmental NGOs'' Digital Mobilizing Online/Offline and "Public Will" Campaigns Multimodality and Networked Campaigns Environmental Activism and Multimodal Networks NGOs'' Sponsored Networks Network of Networks: Global Environmental ActivismScaling Up: The People''s Climate March and the March for ScienceSummarySuggested ResourcesKey TermsDiscussion QuestionsCHAPTER 11: ENVIRONMENTAL JUSTICE AND CLIMATE JUSTICE MOVEMENTS Environmental Justice: Challenges, Critiques, and Change The Beginnings of a "New" Movement We Speak for Ourselves: Naming "Environmental Racism" Building the Movement for Environmental Justice Institutionalization of Environmental Justice Honoring Frontline Knowledge and Traveling on Toxic Tours The Politics of Voice The Politics of Place The Global Movement for Climate Justice Climate Justice: A Frame to Connect the World Mobilizing for Climate JusticeSummarySuggested ResourcesKey TermsDiscussion QuestionsPart V: Environmental Laws and EngagementChapter 12: Public Participation in Environmental Decisions Right to Know: Access to Information Freedom of Information Act Emergency Planning and Community Right to Know Act Right to Comment National Environmental Policy Act (NEPA) Public Hearings and Citizen Comments SLAPP: Strategic Litigation Against Public Participation Sued for Speaking Out Response to SLAPPs Growth of Public Participation InternationallySummarySuggested ResourcesKey TermsDiscussion QuestionsChapter 13: Environmental Conflict Management and Collaboration Addressing Environmental Disputes Criticism of Public Hearings Beyond Public Hearings Collaborating to Resolve Environmental Conflicts Principles of Successful Collaboration From Conflict to Collaboration in the Great Bear Rainforest Limits of Collaboration and Consensus Evaluating Collaboration: The "Progress Triangle" The Quincy Library Group: Conflict in the Sierra Nevada Mountains Common Criticisms of CollaborationSummarySuggested ResourcesKey TermsDiscussion QuestionsChapter 14: Legal Arguments for the Standing of Citizens and Nature Right of Standing and Citizen Suits Standing in a Court of Law Citizen Suits and the Environment Landmark Cases on Environmental Standing Sierra Club v. Morton (1972) Lujan v. Defenders of Wildlife (1992) Friends of the Earth, Inc. V. Laidlaw Environmental Services, Inc. (2000) Global Warming and the Right of Standing Who Should Have a Right of Standing? Who can Speak--and What is Speech? The Standing of Future Generations Nonhuman Nature: Should Trees, Dolphins, and Rivers Have Standing?SummarySuggested ResourcesDiscussion QuestionsGlossaryReferencesIndex.