Anatomy of a Business Plan : The Step-by-Step Guide to Building a Business and Securing Your Company's Future
Anatomy of a Business Plan : The Step-by-Step Guide to Building a Business and Securing Your Company's Future
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Author(s): Pinson, Linda
Pinson, Linda J.
ISBN No.: 9780944205372
Pages: 352
Year: 200805
Format: Trade Paper
Price: $ 31.67
Status: Out Of Print

From envisioning the organisational structure to creating the marketing plan that powers growth to building for the future with airtight financial documents, this guide provides the tools to create well-constructed business plans. Beginning with the initial considerations, this handbook offers proven, step-by-step advice for developing and packaging the components of a business plan -- cover sheet, table of contents, executive summary, description of the business, organisational and marketing plans, and financial and supporting documents -- and for keeping the plan up-to-date. Four real-life business plans and blank forms and worksheets provide readers with additional user-friendly guidelines for the creation of the plans. This updated seventh edition features new chapters on financing resources and business planning for nonprofits as well as a sample restaurant business plan.


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