Roger Priddy 's passion for educating children through fun, informative and engaging books has led him to create some of publishing's most enduring and successful nonfiction early learning books. Bestselling titles include First 100 Words and See Touch Feel . Roger lives in London and has three children, who have been the inspiration behind many of his best publishing ideas. At Priddy Books, we publish innovative titles for babies, toddlers and young children. Our brilliantly designed books use simple novelties that spark children's creativity and encourage their development and awareness of the world around them.