The business world is at a crisis point- the bubble is going to burst soon. New ways of doing business have to be found. We cant keep repeating the past or the present. Rechelbacher contends that the biggest business opportunities for the next century will come from practicing environmentally sound, sustainable business that is in harmony with the rhythms of the natural world. The first step in this process is aligning ourselves with the natural world. By managing our personal lives as if they were corporations and putting them in line with what we observe in nature, we will be able to align our businesses with the environment as well, reaping the rewards of a healthy, sustainable abundance.