Founded in Bolton, England in 1895 by J.W. Foster, Reebok's story is one of discovery and innovation. The World Headquarters of Reebok International Ltd. (RIL), is located at 1895 J.W. Foster Boulevard in Canton, MA. The building is set within forty-two acres of landscaped grounds near the Great Blue Hill.

The RIL World Headquarters includes four major buildings that are connected to a unique circular glass spine. A key element in the design, this four level spine facilitates employee interaction and inspires creativity. Mirroring the bowl of a stadium, this spine creates Reebok's 'Main Street,' linking four office buildings to each other, and to building facilities including the dramatic state-of-the-art fitness center. The site incorporates extensive indoor and outdoor athletic/fitness facilities, which can be viewed from vantage points within the building, uniting employees with the sporting and fitness activities that define Reebok and inspire new product development.