An Inc. Magazine business book bestseller: "Positive, insightful, and generous, this book will go a long way in helping you realize that genius is a choice" (Seth Godin). Most people consider genius to be a gift, a "lightning bolt from the gods" that strikes people like Einstein or Mozart, but not the rest of us. They see it as a qualitylike creativitythat has a magical, exclusive, elusive connotation. That is simply not true, says Gina Rudan. Every one of us has a capacity for genius, and tapping into that genius could change the game for you, your business, and every aspect of your life. In Practical Genius, Rudan offers a 5-step plan to access your own inner genius: Step 1: Identify your genius: What lights your fire? Step 2: Express your genius: What's your story? Step 3: Surround yourself with genius: Who's in your tribe? Step 4: Sustain your genius: How do you keep it going? Step 5: Market your genius: How will it help you succeed? Each stage features exercises to guide you along the way, leaving you feeling accomplished and ready for the next stage. The outcome is a profound revelation: You have the tools and ability to realize greatness both in and out of the workplace.