Introduction to Cross-Border E-Commerce Ecosystem
Introduction to Cross-Border E-Commerce Ecosystem
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Author(s): Zhang, Xiaheng
ISBN No.: 9789819611645
Pages: x, 269
Year: 202508
Format: Trade Cloth (Hard Cover)
Price: $ 167.99
Dispatch delay: Dispatched between 7 to 15 days
Status: Available

This book combines the current development status of cross-border e-commerce, proposes the theory of cross-border e-commerce ecosystem, and provides an overall interpretation of cross-border e-commerce from macro, meso, and micro perspectives around core elements. The topics involved in this book include cross-border e-commerce platforms, cross-border logistics, cross-border payments, marketing management, risk management, etc., almost covering the main links of cross-border e-commerce transaction activities, reflecting the cutting-edge trends of cross-border e-commerce at the current stage, and has important theoretical significance and practical value for promoting the development of global cross-border e-commerce. The translation was done with the help of artificial intelligence. A subsequent human revision was done primarily in terms of content.


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