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Publications written by: Scott, David Meerman
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Fanocracy : Turning Fans into Customers and Customers into Fans
Fanocracy : Turning Fans into Customers and Customers into Fans
9781613084991
Published: 2026
$ 27.99  
The Fandom Playbook : How to Create Passionate Fans in a World of Online Chaos
The Fandom Playbook : How to Create Passionate Fans in a World of Online Chaos
9781613084977
Published: 2026
$ 32.19  
Marketing Lessons from the Grateful Dead : What Every Business Can Learn from the Most Iconic Band in History
Marketing Lessons from the Grateful Dead : What Every Business Can Learn from the Most Iconic Band in History
9781394378012
Published: 2025
$ 33.60  
The New Rules of Marketing and PR : How to Use Content Marketing, AI, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly
The New Rules of Marketing and PR : How to Use Content Marketing, AI, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly
9781394282166
Published: 2024
$ 42.00  
The New Rules of Marketing and PR : How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
The New Rules of Marketing and PR : How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
9781119854289
Published: 2022
$ 39.20  
The New Rules of Marketing and PR : How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
The New Rules of Marketing and PR : How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly
9781119651543
Published: 2020
$ 33.60  
Fanocracy : Turning Fans into Customers and Customers into Fans
Fanocracy : Turning Fans into Customers and Customers into Fans
9780593084007
Published: 2020
$ 45.89  
The New Rules of Marketing and PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, Newsjacking, and Viral Marketing to Reach Buyers Directly
The New Rules of Marketing and PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, Newsjacking, and Viral Marketing to Reach Buyers Directly
9781119362418
Published: 2017
$ 33.60  
The New Rules of Sales and Service : How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business
The New Rules of Sales and Service : How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business
9781119272427
Published: 2016
$ 30.80  
The New Rules of Marketing and PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
The New Rules of Marketing and PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
9781119070481
Published: 2015
$ 33.60  
New Rules of Sales and Service
New Rules of Sales and Service
9781118939109
Published: 2014
$ 0.00  
The New Rules of Sales and Service : How to Use Agile Selling, Real-Time Customer Engagement, Big Data, and Storytelling to Grow Your Business
The New Rules of Sales and Service : How to Use Agile Selling, Real-Time Customer Engagement, Big Data, and Storytelling to Grow Your Business
9781118827857
Published: 2014
$ 39.20  
Marketing the Moon : The Selling of the Apollo Lunar Program
Marketing the Moon : The Selling of the Apollo Lunar Program
9780262026963
Published: 2014
$ 41.93  
New Rules of Sales and Service
New Rules of Sales and Service
9781118939116
Published: 2014
$ 0.00  
New Rules of Marketing & PR
New Rules of Marketing & PR
9781118711071
Published: 2013
$ 0.00  
The New Rules of Marketing and PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
The New Rules of Marketing and PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
9781118488768
Published: 2013
$ 33.60  
New Rules of Marketing & PR
New Rules of Marketing & PR
9781118711200
Published: 2013
$ 0.00  
The New Rules of Marketing and Pr, Fourth Edition : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing
The New Rules of Marketing and Pr, Fourth Edition : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing
9781118836576
Published: 2013
$ 33.60  
Newsjacking
Newsjacking
9781118252321
Published: 2013
$ 0.00  
The New Rules of Marketing and PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
The New Rules of Marketing and PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
9781118026984
Published: 2011
$ 27.93  
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