AI Constructs a New Ecology for Brand Marketing : In the Era of Digital Economy, AI Technology Is Reshaping the Underlying Logic of B2B Brand Marketing with Its Disruptive Power. from Demand Insight to Solution Delivery, and from Customer Engagement to V
In the era of digital economy, AI technology is reshaping the underlying logic of B2B brand marketing with its disruptive power. From demand insight to solution delivery, and from customer engagement to value accumulation, AI not only accelerates the intelligent upgrading of marketing processes, but also reconstructs the symbiotic relationship between brands and B2B clients. This prologue will systematically expound how AI drives B2B brand marketing into a new ecological era from four dimensions: technological empowerment, ecological reconstruction, practical cases, and future challenges.