New for Christmas 2026! Unlock the Magic and spot the Care Bears in every colourful scene - perfect for children aged 5, 6, 7, 8, 9 and up! 1. A search-and-find book packed with Care Bears patterns and scenes. 2. Bright and colourful scenes in the modern Unlock the Magic art style! 3. Care Bears are celebrating 45 years in 2027 4. Huge, longstanding, toy range including plush and collectables 5. 89% UK brand awareness, 77% globally 6. Powerful social-first strategy outperforms other brands by 300% 7.

Collectable toy sales up 35% globally in the first half of 2025 (Circana) 8. Animation, mini movies and digital content across linear and streaming broadcasters, with a movie in development 9. Clothing launching across UK retail in 2025 Competition: Hide and Seek; Where's Wally; Stitch; Spidey; The Unicorn; Bluey; Peppa at the Zoo; On the Farm; Sylvanian Families Cosy Adventures Colouring Book; Easter; Colors of Caring; PAW Patrol; Gruffalo and Friends; Disney; Magical Worlds; Squishmallows;. Axel Scheffler; Walt; Ladybird; Usborne; Macmillan Children's Books;.