The Inuk artist and journalist Madeleine Allakariallak debuts her first book. Opens a conversation between Inuit children facing a illness diagnosis and their families to help make a difficult and confusing time more manageable, focussing on what we can do! Marketing Plans * E-galleys offered on Edelweiss. * Targeted outreach to kids book Instagram reviewers * Advance reader copies sent to all reps. * Advance reader copies sent to all major children's print and digital literary media outlets. * Advertising in wholesaler catalogs * Lexile levelled * Co-op available.