TARGET CONSUMER Fans of sociological history, travel writing, anthropology Readers of Colin Thubron's Shadow of the Silk Road; autobiographical history Readers of Peter Frankopan's The New Silk Roads Chris Aslan has extensive familiarity with the region and includes his own contemporary experiences there along with its history; examines the history and culture through his expert lens of textiles, including wool and cotton KEY SELLING POINTS "[Chris Aslan] is an excellent guide through the chaos of local life, and his writing is thick with his adventures in this walled city, drawing a vivid portrait of the domestic lives of his Uzbek hosts with great affection and humour, while also casting his eye over the history of trade on the Silk Road." Daily Telegraph on his first book, A Carpet Ride to Khiva.