This book offers an in-depth exploration of the stiliagi, the Soviet Union's first youth subculture, which emerged in the late 1940s and flourished until the early 1960s. These young people, known for their distinctive fashion blending Western styles with Soviet sensibilities and their use of English slang, represented a striking departure from the rigid norms of post-World War II Soviet society. The stiliagi's passion for blues and jazz, along with their embrace of nonconformity, challenged the prevailing Soviet ideology, marking them as both rebels and trendsetters in a time of intense cultural repression. As the subculture evolved, it gradually merged with mainstream Soviet culture by the mid-1960s. However, the stiliagi's influence persisted long after they were absorbed into the broader society. Their legacy lived on, influencing Soviet cinema and theatre and contributing to the redefinition of masculinity in the Soviet Union. The book argues that the stiliagi were not just fashion-forward youth but also pioneers of alternative masculinities, offering non-heteronormative avenues of expression through their sartorial choices and musical preferences. Through meticulous research and a keen understanding of Soviet history, this work underscores the stiliagi's role in reshaping perceptions of dissent and masculinity.

It also highlights how this subculture evoked nostalgia for the early Thaw period, a time of relative cultural openness, in the late Soviet and post-Soviet eras. This book is an essential read for anyone interested in Soviet history, youth culture, and the power of subcultural movements to challenge societal norms.