Sales and Market Bullets FOR FANS OF: Podcasts such as Spooked , Radio Rental , Otherworld, and Uncanny ; television shows like Haunted and Files of the Unexplained ; and books such as Matt Fraser's Don't Wait Till You're Dead . This book is perfect for people who choose to go on ghost tours when they travel but may not have had a chance (or desire) to go out and do their own ghost investigations. PEOPLE LOVE GHOST STORIES: Ghosts are a curious fact of the human experience that exist throughout cultures and time periods. Co-editor Pia Singhal says, "Ghost stories make me feel connected to storytelling in a way I don't get from most other stories. They're predictable in that we know there'll be a ghost, the stories tend to have a familiar flow, but there's of course the unpredictable element of what or who the ghost is going to be, whether they'll be kind or scary. They tell us about our history, our fears, but they're also just fun sometimes. Margo is one of the first people I've heard speak about all of these elements that draw us to ghost stories. It's something most paranormal enthusiasts have an intuitive understanding of, but Margo unpacks the nuances of our interest so well.

" TRAVEL FRENZY: MacDonald traveled extensively, visiting all sorts of spooky places, such as the Mackenzie King Estate (Chelsea, Quebec), Bytown Museum (Ottawa, Ontario), Fort Henry National Historic Site (Kingston, Ontario), The Mausoleum at Beechwood Cemetery (Ottawa, Ontario), room 202 at the Fort Garry Hotel (Winnipeg, Manitoba), the Village at Black Creek (Toronto, Ontario), and Newkirk Museum of the Paranormal Headquarters (Cincinnati, Ohio). UK EXPLORATION : MacDonald did extensive travel and interviews in the UK, visiting places such as Oxford Castle & Prison (Oxford), SPR Conference (Derby), Dean Court and The Golden Fleece (York), The Devereux Pub (London), Wilton's Music Hall (London), and Saint Leonards-on-Sea. A SURPRISE IN EVERY INTERVIEW: Margo MacDonald interviewed many people for this book and felt she understood enough about their beliefs and experiences to know the gist of what they would say. Nearly every single one surprised her, telling her things about their experiences, theories, and beliefs she never expected. She even surprised herself by managing to get her first-ever bit of Electronic Voice Phenomena (EVP), a recording of a spirit's voice.