ContentsForeword xviiiAndrew MaynardIntroduction: shifting foundations of the modern university 1Marina Dabic, Jurica Pavicic, Nebojsa Stojcic and Ronald S.J. Tuninga1 Do multiple accreditation seals make a difference in students'perceived service quality? 14Jos M.C. Schijns2 Internationalization and collaboration 44Ulrich Hommel, Martin Meyer, Jonah M. Otto and Jamie Snow3 Digital transformation and technological challenges 60Mehmet Ertas, Burçin Kirlar-Can and Metin Kozak4 Reimaging university missions to respond to the SustainableDevelopment Goals 86Nigel Healey5 Promoting multilingualism and transcultural communicationin higher education 114Zheng Yihui and Hu Kang6 Student mental health and well-being 132Sanja Zoranic7 Student-professor relationships and their psychological well-being 143Irena Miljkovic Krecar and Dubravka Miljkovic8 Ethics and integrity in university governance: foundations fortrust and excellence 162Ana Marusic9 Universities at the AI crossroads: ethical and strategicimplementation of generative AI in higher education 185Sebastian Porsdam Mann, Hossein Dabbagh, Ruth Horakand Brian D. Earp10 Reimagining higher education: strategic lessons in AI anddigital innovation from ASU and Thunderbird School ofGlobal Management 219Charla Griffy-Brown and Mark Chun11 The impact of tuition waivers on enrollments in Italian highereducation institutions 237Chiara Alberti-, Alice Civera, Michele Meoli and Stefano Paleari12 Concluding reflections: towards resilient and purposefuluniversities 255Marina Dabic, Jurica Pavicic, Nebojsa Stojcic and RonaldS.J.

Tuninga.