Submit to industry reviewers, including Publishers Weekly Library Journal, Foreword Reviews Book promotion managed by a dedicated assistant and a professional marketing team Engage with audience through online presence with an established and well-managed website, Missing Logic, where the core philosophy is communicated Maintaining active blogging practices with monthly posts to keep the audience engaged Launched a weekly newsletter in 2022, with a growing audience of approximately 250 readers Promoting book on popular healthcare-focused podcast, Healthcare's MissingLogic, with around 450 downloads per week Cultivating growing social media presence on YouTube, LinkedIn, Facebook, Twitter, and Instagram with a private Facebook group dedicated to resilient healthcare leaders Pursuing diverse marketing strategies, including targeting media, influencers, guest blogging, podcast appearances, and inclusion in contracts and coaching programs Highlighting promotions through speaking engagements, media appearances, and via their podcast Executing innovative marketing ideas such as developing a Book Launch team and a Book club for early engagement, reviews, and word-of-mouth marketing Authors are active speakers at both international and national leadership conferences and webinars Promotion strategies include targeting universities, colleges, and leadership institutes to make the Polarity Intelligence framework a staple in leadership training.