* Allows readers to transform their skills and accelerate their career by giving classroom-free access to learning from the world's best business schools; * Covers the 12 core disciplines of the MBA: accounting, finance, marketing, organizational behaviour, business history, business law, economics, entrepreneurship, ethics and social responsibility, operations management, research and analysis, strategy; * New to this edition: ESG and sustainability reporting; cloud-based ecosystems; fintech and DeFi; AI-driven personalization; influencers and the creator economy; DEI and psychological safety; behavioural nudging; data protection; digital currencies and alt-finance; AI ethics and bias; purpose-led leadership; data strategy New real-world use cases from Xero; Wildcard; Revolut; Stripe; Glossier; TikTok; Basecamp; Atlassian; Robinhood; Patreon; Impossible Foods; Open AI; Ocado; Palantir; Qualitrics; Adobe; * Online Resources: Test questions and answers; * Reflects the move to remote working, distance learning, online education and microcredentials.
The 30 Day MBA : Your Fast Track Guide to Business Success